Watch: Brave police officer runs into burning building to save people from huge fire in Camden Town
Flames and smoke billowed into the sky from the fire in Camden Town on the hottest day of the year, with temperatures expected to hit 35C later.
Around 70 firefighters are tackling a huge fire above a shop in Camden Town smoke and flames pour into the air.
A video shows the extent of the blaze, which appears to be above the shoe shop Louis Coca.
A police officer can be seen dashing into the burning building with a member of the public, to save people stuck inside.
The brave bobby told LondonWorld that everyone managed to make it out safely by 12.15pm and fortunately no one was injured.
The flames from the fire almost hit the road due to the wind but thankfully didn’t spread further, one of the officers said
Overall officers evacuated 10 to 15 people from the affected shop, and also the convenience store nearby.
The LFB confirmed that part of the ground floor shop and most of the first-floor flat roof is alight.
Fire crews from Soho, West Hampstead, Paddington, Kentish Town and surrounding fire stations are at the scene.
The whole of Chalk Farm Road has now been closed with firefighters deal with the blaze, while Ferdinand Street and Crogsland Road have also been closed.
All buses serving the area - the 31, 27, 168 - are on diversion, however Camden Stables Market over the road is still full of Londoners enjoying the sun.
One witness, Ryology, @thatpropsguy, posted the footage on Twitter, and commented: “Fire raging in Camden as the heat rises.”
And Nicki Izquierda, @jameson_nicki, added: “I can see and smell the smoke.”
The blaze has erupted on the hottest day of the year, with the mercury set to hit 35C later today.
In Streatham, a double decker bus caught on fire this morning.
The LFB said the cause of the Camden fire was unknown.
More to follow.