Is London losing its sparkle? Londoners say the cost of living in the capital is now 'unaffordable'

London, once a city that thrived on its dynamism, creativity, and cultural richness, now finds itself dimming under the weight of rising costs and economic strain.

For many Londoners, the cost of living crisis isn’t just about tightening budgets - it’s about watching the very essence of their city slip away.

From soaring rents and unaffordable transport fares to the closure of beloved local businesses, the capital’s vibrancy is being replaced by a growing sense of exhaustion.

Get the day’s biggest headlines, straight to your inbox, with London World’s free email newsletters.

Austerity measures have stretched public services to their limits, making daily life harder for those who call London home.

Actor and director Chris O'Dowd recently revealed he felt the city “feels down” after returning to London having lived in Los Angeles.

O'Dowd said it's just gone through 10 years of austerity and you can feel it.

The actor explained the impression he was getting was that people are down and wasn't sure if it was because of political divisiveness or because everyone is broke.

So are people in London feeling broke and down? We spoke to Londoners to see how they feel about their future buying houses and what life is like in the capital at the moment.

You can watch the video above or on Daily Motion by clicking here.