Lindt’s iconic Pick & Mix wall is coming to Westfield Stratford - new store opening date confirmed
Lindt opens new Stratford chocolate shop, just in time for Easter!
Swiss chocolate giant Lindt is opening a brand-new 1,800 sq ft Chocolate Shop inside Westfield Stratford City, marking its latest London expansion just one year after the buzzworthy launch of its Piccadilly flagship.
And yes, there are free chocolates involved.
Opening on Friday 20 March at 10am, the new boutique promises what can only be described as a full-blown chocolate playground, complete with 35 varieties in its iconic Pick & Mix, an in-store chocolate bar serving freshly made treats, and personalised gifting just in time for Easter.
The headline act? Lindt’s legendary Pick & Mix wall, featuring 35 different chocolate varieties including exclusive flavours you can’t buy anywhere else.
Think Choco Wafer, Popcorn, Cherry Blossom, Marc du Champagne, Stracciatella, and Giandujotto alongside the classics.
Then there’s the Lindt Chocolate Bar, where visitors can order indulgent CREMA GELATA ice cream made with Lindt chocolate, premium hot chocolates, and rich shakes.
If you’re shopping for Easter (or just someone who deserves spoiling), there’s also a gifting concierge offering personalised ribbons and custom tags, ideal for elevating your present beyond the standard supermarket egg.
The opening couldn’t be better timed. Lindt’s full gold bunny collection will be in store, including the giant 1kg bunny for serious Easter egg hunt bragging rights.
New seasonal flavours include Crispy Biscuit, Strawberry & Cream, and Salted Caramel, alongside classic Milk, White, and Dark.
You can even personalise a GOLD BUNNY tin with your favourite Pick & Mix selection.
Free chocolate alert!
To celebrate launch day, Lindt will be handing out Lindor treats to visitors, plus special goodie bags for the first 250 customers who spend £15.
And if you fancy doubling down on the sugar rush, Lindt’s Piccadilly flagship is celebrating its first birthday the following day (21 March), with 365 goodie bags for customers who spend £20.
Faythe King, Retail, D2C, and eCommerce Director at Lindt, said the new Stratford opening will offer a “premium chocolate paradise with a feast for all the senses”.