Kids Week Theatre 2022: when is the event, how long does it last and what West End shows are participating?

Despite the name, the event is actually on for the whole of August

The annual summer promotion, aimed at getting the younger generation into theatre’s is back this year, but in a slightly different format.

It’s been a long-standing belief that the West End is largely targeted by those who are more financially stable, but events such as West End Live, and Kids Week are helping break down those barriers and make it more inclusive for all.

With August - and therefore the event - almost here, here’s all you need to know including participating shows, what the event is and how to get tickets.

What is Kids Week?

Every year in August, a child aged 17 or under can go to any participating show for free where tickets are available as long as they’re accompanied by a full paying adult.

Adults can also buy up to two extra children’s tickets at half price and there are no booking fees.

There’s a wide variety of shows to choose from including performances from London musicals, plays, comedies and children’s shows.

It’s a great way to introduce yourself and your family to the West End, with great London shows and great value theatre tickets.

How long is it for this year?

Do not be fooled by the name! Despite being labelled, ‘Kids Week’, this event is on for the whole of August.

There are a couple of reasons why this has happened. The first being that Covid-19 virtually shut down the industry for so long, and it was one of the worst hit sectors, due to cast members not being able to rehearse and of course, fans not allowed to attend.

Since its inception, it has only grown in popularity and now runs for the whole of August.

Are there tickets for all performances in August?

Unfortunately, this promotion doesn’t extend to every show across every day in August. The official London Theatre website says:

“The Kids Week deal is only valid on selected dates on participating shows and can only be booked directly through this website.

“There are a limited number of Kids Week tickets for each performance and tickets may not be on sale for all performances.”

How do I get tickets?

Tickets can be easily purchased online from the official London Theatre website.

What are some participating shows?

These are some of the shows that are participating in Kids Week.

  • & Juliet
  • Anything Goes
  • Disney’s Beauty and the Beast
  • Come From Away
  • Dear Evan Hansen
  • Get Up Stand Up! The Bob Marley Musical
  • Grease The Musical
  • Jersey Boys
  • The Great Gatsby
  • Les Miserables
  • My Fair Lady

These shows are just a few of all on offer, with a full list, including the prices, visit the official London Theatre website.

How much are tickets?

Ticket prices vary by the musical. For example, Dear Evan Hansen has confirmed it will leave the West End this October, so is more expensive.

The official website states: “A child 17 and under can go FREE to any participating show when accompanied by an adult paying full price, and you can buy up to two extra children’s tickets at half price.”