Free things to do in London: Magical Harry Potter pop-up coming to Soho this summer
Wizards, witches and Muggles - grab your wands and get ready to party… you’re invited to a special Harry Potter birthday celebration!
In honour of the magical wizard’s birthday (which famously lands on 31 st July), fans are invited to visit a special ‘birthdae’ themed celebration event taking place in central London - for one day only.
Fans can don their finest wizarding finery and look forward to playing magical games, posing for spellbinding photo opportunities and checking out cool products before taking home some fabulous goodies, and the best part? It’s completely free to attend!
The magical one-day pop-up will take place in Soho. The pop-up will open in central London on 31st July, to celebrate Harry Potter’s birthday. The pop-up is free to attend and designed for fans of all ages, with interactive activities, giveaways, themed treats, and more.
Tickets for the free pop-up go live next Thursday (17th July at 11am) via DesignMyNight and are expected to go quickly.
Perfect as a school holiday outing, the pop-up experience will include:
- Giant Birthday Card – Leave a birthday message for Harry
- Interactive Games – Including a “Guess the Jellybeans” challenge with magical prizes
- Face Painting – Wizarding designs for all ages
- Photo Ops – Including a life-sized LEGO Harry Potter build
- Free Cupcake Tasting – Themed toppings by Lola’s Cupcakes
- Costumes & Displays – From Harry Potter and the Cursed Child and partner brands (display only)
- Giveaways – Spot prizes for great costumes and participation
Where and when?
The Harry Potter Birthday Celebration Pop-Up will take place at 15 Bateman Street, London, W1D 3AQ.
The event will be open during timed slots between 10am and 6pm for one day only on 31 st July 2025.
How to attend?
The event will be ticketed with free, timed entry tickets, which are available on Thursday 17 th July from 11am via DesignMyNight.
The free tickets are limited and will be available to fans on a first come, first served basis - so you’ll need to be quicker than a Quick Quotes Quill… they are expected to go faster than a Golden Snitch!
Keep an eye on www.harrypotter.com for more details on when tickets become available.