Bond Street has officially kicked off the festive season with its spectacular Crown Jewels-inspired Christmas lights switched on last night (12th November)
Over 80,000 twinkling LEDs lit up the sky across the world-famous luxury destination.
This year’s dazzling display, made sustainably from recyclable materials, once again cements Bond Street as London’s ultimate festive shopping destination, with highlights including the Ralph Lauren Giving Tree in aid of The Royal Marsden Cancer Charity, and magical decorations from Dior, Cartier, Louis Vuitton and more.
Dee Corsi, CEO of New West End Company, commented: "Across the year, Bond Street attracts millions of visitors from the UK and abroad, thanks to its unique mix of shops, art galleries and exclusive experiences. But it's safe to say that the street shines brighter during Christmastime.
“At the centre of this are our much-loved festive lights inspired by the crown jewels – an ode to the jewellery houses and heritage brands which are synonymous with the street.
"From iconic seasonal facades to special in-store activations, Bond Street businesses are going above and beyond this festive season. We are proud to be collaborating once again with Ralph Lauren to illuminate the brand's iconic Giving Tree, in aid of the Royal Marsden Cancer Charity."
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1. Bond Street Christmas lights switch-on
Bond Street Christmas lights switch-on event in London, in partnership with Ralph Lauren and The Royal Marsden Cancer Charity. | PA
2. Bond Street Christmas lights switch-on
This year's Christmas lights are inspired by the Crown Jewels | PA
3. Bond Street Christmas lights switch-on
This year's lights will be on daily from 4pm-12am, in-line with neighbouring Oxford Street. | PA
4. Bond Street Christmas lights switch-on
Crowds gather in Bond Street to watch the annual light switch on | PA