How new Premier League regulation can affect Arsenal, Chelsea and Crystal Palace transfers

The Premier League could charge clubs who fail to abide by new regulations.

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Chelsea owner Todd Boehly.Chelsea owner Todd Boehly.
Chelsea owner Todd Boehly.

Newly approved Premier League regulations could affect how clubs including Arsenal, Chelsea and Crystal Palace strike sponsorship and transfer deals in years to come.

The Times reported the blockbuster changes introduced by the league, which 12 clubs voted in favour of, just meeting the two-thirds majority threshold. Six clubs voted against with two teams abstaining.

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Premier League clubs can now be charged for not taking 'all reasonable care' to ensure sponsorship deals are of fair market value. The change comes amid worries that outfits could benefit financially from striking deals with partners connected to their ownership - both when it comes to sponsorship deals and the sale of players.

It is clubs such as Newcastle United, Manchester City and those in multi-club ownership models who will need to tread especially carefully to avoid being penalised. The Premier League has not set a fixed sanction for breaches and any case would have its penalty set by an independent commission.

The updated Premier League handbook outlines that the rules prioritise 'long-term financial sustainability' by avoiding situations where clubs are reliant on revenues received from or directly linked to owners. The handbook adds that the rules strive for 'fairness among clubs'. The burden of proof is on clubs to demonstrate they are working to 'fair market value'.

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The Premier League can demand evidence be presented by a club to ensure that 'effective procedures and processes' are in place to abide by the rules and that 'evidence of such procedures and processes' are being followed.

Chelsea owner Todd Boehly and BlueCo also own Strasbourg.Chelsea owner Todd Boehly and BlueCo also own Strasbourg.
Chelsea owner Todd Boehly and BlueCo also own Strasbourg.

The Times adds that Liverpool, Manchester United, Arsenal and Tottenham Hotspur are believed to have voted in favour of the new rules. There are a number of London clubs involved in multi-club models that will have to keep new rulings in mind if conducting transfer business between sides in the future.

Chelsea is owned by the BlueCo consortium and Todd Boehly has been outspoken in his desire to develop a multi-club ownership model. The group bought Ligue 1 side Strasbourg for £65 million last year and is said to have targeted clubs in Spain, Portugal, Belgium and Brazil.

Crystal Palace is also part of the Eagle Football Holding Group, which includes Lyon, Botafogo, Molenbeek, and FC Florida. Meanwhile, West Ham director Daniel Kretinsky also owns Sparta Prague and Arsenal's Kroenke Sports ownership links them with Colorado Rapids.

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