Roald Dahl illustrator Quentin Blake designs signs for Hyde Park and Kensington Gardens

The illustrator of Roald Dahl’s books has designed new signage for Hyde Park and Kensington Gardens.

The Royal Parks charity commissioned 27 illustrated signs from Sir Quentin Blake, known for illustrating his own books and Dahl’s novels such as Charlie and the Chocolate Factory.

A wider plan is under way to improve, upgrade, and standardise signage and interpretation throughout London's Royal Parks by 2026.

Lucy Kellett, head of visitor experience at the charity, said: “Quentin Blake’s signs are, quite literally, pieces of art and we hope that when people stop to appreciate them, they will smile but also understand the serious messages that lie behind the playful images.”

She said the signs will help visitors feel welcome while respecting park rules about issues including littering, dog fouling, and wildlife feeding.

Blake, who lives in west London, drew inspiration from what he imagined might take place in the parks.

Blake said: “The inclusion of my illustrations on signs means that visitors can enjoy them, and that the everyday park rules and admonitions are offered in a cheerful and friendly spirit.”

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A Royal Parks spokesperson said: “Sir Quentin’s style is so well known and is much loved. So, we were delighted when he agreed to get involved straight away and we are thrilled with the illustrations he’s done for us.

“Visitors have been taking photos of the signs and posting them on our social channels along with really lovely comments.”

The Royal Parks charity plans to install signs in Richmond and Greenwich Parks later this year.