Danny Dyer lookalikes swagger into East London ahead of Mr Bigstuff release
A sea of Danny Dyer lookalikes strutted through Hoxton Square.
Dozens of Danny Dyer lookalikes flocked to the heart of East London for the ultimate geezer-off.


The event was hosted by Mr Bigstuff creator Ryan Sampson and co-star Harriet Webb, who brought together the most convincing Danny Dyer doppelgängers from across the UK.
The winner, Mike Street, travelled from Southampton to show off his wicked swagger, convincing Dyer impressions and striking resemblance.


Dyer’s co-star Ryan Sampson said: “We thought it would be fun to gather the best Danny Dyers together to celebrate Danny and the launch of the new series. We’ve had Timothée Chalamet, we’ve had Pedro Pascal, it’s time for a Danny Dyer Lookalike contest! He’s a BAFTA-winning national treasure!”
Sampson, who surprised Dyer with a giant Danny rug for the first series continued the homage to his Mr Bigstuff co-star by hosting the gathering, which took place in the heart of East London - Hoxton Square.


It saw each look-alike strut their stuff, delivering iconic Dyer-isms and ‘rivalling’ it out for the coveted best doppelgänger. From EastEnders swagger to Football Factory fun, the impersonators brought their A-game to put the Big into Mr Bigstuff.
The event was part of a light-hearted campaign celebrating Thursday’s launch of the new series of Mr Bigstuff on Sky and NOW and the enduring appeal of BAFTA-winning Danny Dyer.


The winner was Mike Street, who had travelled from the Southampton area with his family. He entered after seeing Ryan and Harriet’s shout-out on Sunday Brunch over the weekend.
*See the real Danny Dyer in the new series of Mr Bigstuff available on Sky and Streaming service NOW from 24th July.