10 trends fashion-forward Londoners are loving right now

It’s well established that Londoners are ultra fashionable. Show us a trend and we’ll show you a fashion-forward Londoner, dressed to the nines.

A popular shopping neighbourhood, an entertainment hub with plays and musicals as well as trend-setting restaurants and bars, Covent Garden is one of the best places in London to scrutinize Londoners' style.

We spent half a day around the historic Covent Garden Market and spotted the top trends. What are Londoners loving right now?

1. Leopard print

Snake, zebra, tiger, giraffe? The leopard is the winner in the London savannah. Londoners have a go at expressing their wild side by wearing this super popular print, in multiple ways. We’ve seen dresses, trousers, bags, trench coats go wild on the Covent Garden piazza. This fierce fashion expresses itself in many colours, leopard print does not have to stay in the sandy palette. And it looks fantastic with bright or block colours. Let your inner animal roar!

2. Gingham / checks

Missing your school uniform dress? Not to worry, gingham is back in style! We’ve spotted it on both girls and boys, from jackets to shoes. Londoners just love the timeless checked pattern. Whether in light green colours or bold black and red, any colour makes gingham a wardrobe hero.

3. Stand-out shoes

Shoes make or break your style. Londoners definitely have that on board. Bright coloured sneakers contrast and elevate an outfit. Yellow seems to be the ultimate colour this spring. And some of us have decided to go their own furry way.

4. Summer dresses

The summer maxi dress is out again! A classic that comes out in any type of colours or prints - we even spotted a comics one. Comfortable, suitable for both daytime and evening, this is again a must-have in any Londoners’ wardrobe.

5. Neon hair

There’s always a bit of a punk atmosphere in London. If the real historical punks are not so common anymore in the London landscape, some of the spirit remains.

6. Beards

In the match between the clean-shaven gentleman versus the full-bearded hipster, the latter won. A YouGov survey found that most men (54%) have some form of facial hair, up from 42% in 2016 and 37% in 2011. London males definitely have this in mind, as we noticed quite a lot of well-groomed (and good-looking) men today.

7. Stripes

Horizontal or vertical, they are an enduring trend. After all, a bit of nautical French touch cannot do any harm.

8. Trench coats

Chic and versatile, this is another must-have in your wardrobe. The classic sand colour is the easiest to fit in.

9. Quilted jackets

Floral or geometric print, it is yet another must-have. Both cosy and chic, they are the perfect addition to any outfit, from jeans to long skirts.

10. Pastels and soft colours

There is sweetness in this soft classic style. Gentle colour combinations are the perfect match with London in spring.

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