Londoners are the UK’s most connected city-dwellers, making 80% more digital interactions each day than anywhere else in the country. New data reveals the nation's capital sends an average of 50 messages a day; more than Scotland (43) and Wales (30).

Londoners are the UK’s most connected city-dwellers, making 80% more calls and messages than the national average, totaling 54 per day. The capital also leads in messaging, with Londoners sending an average of 50 messages daily, ahead of Scotland (43) and Wales (30).

Vodafone’s network data highlights Central London as the busiest hub for digital activity, with Westminster, Newham, and Canary Wharf accounting for 17% of the city's total voice and data usage. Westminster tops the charts for both calls and data consumption, with 1 million voice calls made each day. Those in the south of the city make 400,000 more calls than the north, yet Central Londoners consume the most data overall.

To celebrate being named London’s Best Network by NET CHECK* for the second year running, Vodafone unveiled ‘Connected Heartbeat’—a striking, heart-shaped installation in Trafalgar Square. Created in partnership with local artist Frankie Curtis, the artwork features her signature line drawings of the capital, including its most iconic landmarks.

Vodafone’s Connected Heartbeat, powered by human connections, lights up the capital to celebrate the Nation’s Network being named London’s Best Network for the second year in a row. The giant ‘beating heart’ glows as Londoners make calls, send texts and use data on the Vodafone network.

placeholder image — Vodafone’s Connected Heartbeat, powered by human connections, lights up the capital to celebrate the Nation’s Network being named London’s Best Network for the second year in a row. The giant ‘beating heart’ glows as Londoners make calls, send texts and use data on the Vodafone network.

The interactive structure is powered by real-time data from over 2,000 Vodafone network towers across the city. Every call and message sent contributes to a dazzling light display, visually representing London’s constant digital pulse.

Broadcaster Roman Kemp joined fellow radio host Melvin Odoom and commuters to bring the installation to life, challenging Londoners to light up the ‘Connected Heartbeat’ by reaching out to friends and loved ones.

The installation launch coincides with new research revealing that 7-8 PM is the peak hour for Londoners to connect, with the average person sending 11 messages and making 4 calls during this time. With nearly 16 million calls and 1.7PB of data used on Vodafone’s network daily, the capital is more connected than ever.

Andrea Donà, Chief Network Officer & Network Director at Vodafone UK said: “Seeing our network brought to life in such a striking way is fascinating and something that has never been done before.

“We power millions of connections in the city every single day, and what better way to celebrate this than by putting it in shining lights. We know staying connected night and day is important, whether that’s for work or being able to check-in with loved ones on-the-go.

“We’re committed to providing customers with the very best service, and that’s why we’re proud to be London’s Best Network for a second year running”.

Artist Frankie Curtis said: “Growing up in London, I’ve always felt connected to the city and its wonderful characteristics. So, working on the Connected Heartbeat with Vodafone to put my spin on its iconic landmarks has been a joy.

“Creating each doodle for the map was a fun and immersive process, I’ve loved researching and illustrating them and capturing the essence of each area. I have friends and connections all over the city, and it is important to stay linked which helps my artistic journey. Seeing it all come together, with the clever tech lighting up the millions of calls made on Vodafone’s network, was really innovative. I mean, it just proves how alive and connected this city truly is!”

Roman Kemp gets hearts glowing at Vodafone’s Connected Heartbeat in Trafalgar Square. Powered by human connections, the structure lights up as Londoners make calls, send texts and use data on the Vodafone network, to celebrate Vodafone being named London’s Best Network for the second year running.

Broadcaster Roman Kemp said: “I have lived in the capital for years now and to see my fellow Londoners waking up and connecting with others in real time as they go about their day and as a piece of art is really cool and innovative. I've never seen anything like it, and it really shows the power of connection and how integral it is to the fabric of our daily lives.”

Vodafone has helped over three million people and businesses cross the digital divide as part of its everyone.connected campaign. Across London, Vodafone has donated over 300,000 SIMs through the campaign since the start of 2021.