Chipotle and Strava fuel London runners with free meals to kick off 2025

Chipotle is lacing up alongside Strava to energise London’s running community with an unbeatable incentive: free Chipotle meals! This January, runners can hit the pavement and compete for delicious rewards, courtesy of the ultimate partnership between fitness and flavour. At the heart of this exciting initiative is Chipotle's new lineup of Lifestyle Bowls - designed to make healthy living easier (and tastier) than ever, these seven nutrient-packed bowls cater to a range of lifestyles—whether you're all about plant-based power or high-protein fuel.

The brand is debuting a "Chipotle segment" in London on Strava that will allow runners to compete for free Chipotle.

Chipotle Lifestyle Bowlplaceholder image
Chipotle Lifestyle Bowl

Chipotle is rolling out a fresh lineup of Lifestyle Bowls Chipotle’s lineup of seven Lifestyle Bowls makes maintaining a healthy lifestyle easier than ever.

2nd January 2025 — Chipotle Mexican Grill UK, the fast-casual restaurant chain that serves burritos, bowls, tacos, quesadillas, and salads today announced a partnership with Strava. The app for active people with more than 135 million users in more than 190 countries, as well as Chipotle, are encouraging and rewarding healthy habits with healthy meals this year.

Chipotle is launching its first-ever international Strava challenge for participants to compete to win free Lifestyle Bowls for a year, plus free Chipotle for their city. Details below:

The initiative connects Chipotle’s running community across 25 cities in Europe and North America, including London.

The “Chipotle Segment” in London is located at 101-103 Baker St, London W1U 6LN. Starting today until 31st January.

Fans in London will have the opportunity to compete for Local Legend Status (LCL), an award for the individual who completes the segment the most times. Chipotle will reward the Local Legend in London with free Chipotle Lifestyle Bowls for a year

“Our nourishing, real food is quickly becoming a go-to training meal for athletes across all levels in London,” said Anat Davidzon, Managing Director, International for Chipotle. “After launching with Strava in the U.S. in 2024, we saw a passionate response from our fans in the UK requesting to bring the competition here.”

The 2025 Lifestyle Bowl Lineup:

Balanced Macros Bowl: Light White Rice, Black Beans, Chicken, Fajita Veggies, Fresh Tomato Salsa, Guac, Extra Romaine Lettuce

Veggie Full Bowl: White Rice, Black Beans, Fajita Veggies, Fresh Tomato Salsa, Roasted Chili-Corn Salsa, Guac

Wholesome Bowl (Whole30® compatible): Supergreens Lettuce Blend, Chicken, Fajita Veggies, Fresh Tomato Salsa, Guac

Keto Salad Bowl: Supergreens Lettuce Blend, Chicken, Tomatillo-Red Chili Salsa, Fresh Tomato Salsa, Sour Cream, Cheese

High Protein Bowl: White Rice, Black Beans, Double Chicken, Tomatillo-Red Chili Salsa, Cheese, Romaine Lettuce

Plant-Powered Bowl: Supergreens Lettuce Blend, White Rice, Sofritas, Fajita Veggies, Fresh Tomato Salsa, Roasted Chili-Corn Salsa, Guac

Go Half Veggie Bowl: 1/2 Chicken, 1/2 Sofritas, Supergreens Lettuce Blend, White Rice, Fajita Veggies, Fresh Tomato Salsa, Roasted Chili-Corn Salsa, Sour Cream 

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